Isla is an environmental scientist and consultant for the circular economy. With a decade of experience in ecological surveying and supply chain auditing, she fights greenwashing in fashion and farming. She empowers consumers to make truly sustainable choices.
Isla Fletcher holds a Master's in Environmental Science and began her career conducting habitat surveys and biodiversity impact assessments for large infrastructure projects. Realizing the massive impact of consumer goods on the environment, she pivoted to consultancy, helping brands and individuals adopt true sustainability. She is an authority on the 'slow fashion' movement, teaching consumers how to identify greenwashing, understand fabric certifications like GOTS, and master garment care to extend product lifecycles. Isla also advocates for regenerative land management, explaining complex concepts like carbon sequestration through no-till farming, peatland restoration, and the importance of wildlife corridors in urban settings. Her writing connects the dots between personal choices—like building a capsule wardrobe or choosing indigenous plants for a garden—and global ecological health. She provides practical guidance on engaging with the circular economy, from upcycling textiles to reducing landfill waste through rigorous recycling and composting protocols.